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Viajar el verano del COVID fue muy complicado.
Por eso creamos Oscar Mayer World, la primera agencia de viajes - sin viajar.
Una agencia en la que se viaja a través del contenido asociado a diferentes destinos.
Visitamos Japón, Brasil y EEUU. Viajazos donde conocimos lo mejor de cada destino: su cultura, los lugares más instagrameables, las claves para salir de fiesta y los platos típicos de cada destino.
Y es aquí donde el producto
se integra de forma natural en la estrategia de contenido, con 3 creativas piezas
que rompen con la estructura clásica de vídeo-receta.
+18M views +552K interacciones +14,8K descargas
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Making Of
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Motion Graphic Work
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Set Design
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AGENCIA: THINKETERS
CLIENTE: OSCAR MAYER
DIRECTORA DE PROYECTO: Susana Doncel
DIRECTOR CREATIVO: Miguel Ángel Molina
REALIZADOR: Uriel Calatayud
DOP: Adonis Macías
DIRECTOR DIGITAL: Marcos Fernández.
DIRECCIÓN DE ARTE: Martín Costantini, Beatriz Botet, Lucas Ortiz.
MOTION GRAPHICS: Martín Costantini
INFLUENCER MARKETING: Susana Doncel, Paloma Medrano
PRODUCER: Sara Marqués
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